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According to communications consultancy Ketchum, effective leadership in times of crisis is centered around transparency, honesty, empathy and respect. Communicating openly, admitting mistakes, collaborating in finding solutions, caring for those directly and indirectly affected, showing respect for different cultures and keeping your word are essential for managing reputation risk. The number one thing you have … Continue reading Weathering the Shitstorm: 7 Key Elements of Reputation Management
Check out my contribution on Perypatetik's 2018 transposition topic at: http://www.perypatetik.org/2018/04/uncertainties-galore-germany-part-16.html?m=1 Best, Andreea.
Most of you language buffs out there must have heard about the Sapir-Whorf hypothesis of linguistic determinism, or, in its weaker form, linguistic relativity. (If not, look it up, it's rather cool!) While the stronger version (linguistic determinism) seems implausible, there is an accruing body of evidence to buttress linguistic relativity. What that means in … Continue reading Language in Politics
Check out this quirky list of new words added to the dictionary. Language is a living organism, constantly replenishing itself to stay abreast of developments in the world around it. Word formation can occur through borrowing, calque, compounding, blending, clipping, backformation, conversion, coinage and derivation, acronyms or hypocorisms. https://www.oxforddictionaries.com/press/news/2017/9/21/fidget-spinner-generation-z-new-words-update%2F Linguists love this stuff. Do you … Continue reading Clicktivists and Fidget Spinners – New Additions to Oxford Dictionaries
Check out this really fun and informative article by Merriam-Webster: https://www.merriam-webster.com/words-at-play/a-drudge-of-lexicographers-presents-collective-nouns/a-murder-of-crows For apt translation, transcreation and copywriting services, or if you want to really learn English, contact me here!
Would you have expected it? Check out this interesting and informative article from Oxford Dictionaries: https://en.oxforddictionaries.com/word-of-the-year/word-of-the-year-2017 Are you looking for quality translations into English? Look no further. Get a sample or an offer right here.
How about these new words? Should they be included in the dictionary?
A poll by the Cambridge Dictionary:
the activity of seeing interesting places from an aircraft
Forget sightseeing. Who wants tedious queues to tick off must-see sights when you can rise above it all and go flightseeing instead? Yep, flightseeing – essentially sightseeing by air – which makes it infinitely more appealing, particularly in Vancouver, a city made to be seen from above.
[The Times, 19 August 2017]
a honeymoon on which the married couple’s friends are also invited
When they sent the invite through it was pretty bananas. It said how much it would cost, where it would be and that they’d love us to come on their honeymoon with them. I didn’t have a megamoon, but now I’m thinking, why not? I loved bringing groups together before the big day, so I wish I’d extended that to afterwards.
[Grazia, 22 August 2017]
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An excellent, insightful, and honest article from the Homebusinessmag. Food for thought. Your next important translation project might be just around the corner. Read below (click source link) and get ready for that decision: Source: The High Cost of Cheap Translation A lovely weekend to all!