Going back to Aristotle, rhetoric is the practical faculty of observing and deploying, in any given case, all the available means of persuasion. What then, makes a message persuasive? A lot lies in the logical argument itself, the demonstration. But, quite importantly, Aristotle himself notes that knowledge does not automatically produce conviction! In his words, … Continue reading 6 Features of Captivating Messages
An interesting (and valid) point of view here: http://www.ted.com/talks/daniel_h_cohen_for_argument_s_sake
Ah, rhetoric! Ars bene dicendi, as the ancient Romans would put it. In short, the theoretical know-how and the practical skill of effective text production and its (usually oral) delivery. Used and abused over the centuries, it is often nowadays equated with manipulation and bombast. But let us have a closer look. What does "effective" … Continue reading The Psychology of Communication – The Power of Phrasing!
Hello everyone, Good news. I am expanding my activities and my services! Recently, I have launched a new and comprehensive series called "Secrets of Communication". It is currently in its inception, but expect to find there a lot of fascinating advice on a variety of communication topics, ranging from general Rhetoric, Public Speaking, Presentations, Interpersonal … Continue reading Smart Communication for Better Understanding!