Tag: transcreation german-english

Food Words 101: Garen, Gären, (Er)nähren, Gaumenfreude und Genuss

Posted on by Andreea Sepi in Übersetzungen, BRANDING, COMMUNICATION, CONSULTING ROMANIA, GERMANY, INTERCULTURAL COMMUNICATION, LANGUAGE TRAINING, Traduceri Romana, TRANSCREATION, TRANSLATION, Translation English, Written Communication

How do you feel about cooking? Love it? Loathe it? Personally, I am not a major fan, but the coronavirus lockdowns have turned us all into hobby chefs. Out of boredom (or dire need), we have picked up those cookbooks or browsed the net in search of something truly yummy (and not too difficult to … Continue reading Food Words 101: Garen, Gären, (Er)nähren, Gaumenfreude und Genuss →

Advertisement

How to Tell a Good Brand Story

Posted on by Andreea Sepi in Brand management, BRANDING, COMMUNICATION, INTERCULTURAL COMMUNICATION, MARKETING, Presentations, TRANSCREATION, TRANSLATION, Written Communication

Storytelling is central to marketing - and it's the main way we make sense of the world. Here are a few tips for putting words to work and crafting compelling narratives. Nowadays brands - like people - have personalities. They become friends, companions and - occasionally - bogeymen. Marketing is a bit like matchmaking, followed by … Continue reading How to Tell a Good Brand Story →

Denglish Quote of the Day

Posted on by Andreea Sepi in Übersetzungen, COMMUNICATION, INTERCULTURAL COMMUNICATION, LANGUAGE TRAINING, Rhetoric, Speech Communication, TRANSCREATION, TRANSLATION, Translation English, Written Communication

Well, summer is definitely here and, having just survived our first heat wave, let's lighten things up a bit with these funny literal translations of German sayings. (Der Sommer ist endlich da, die erste Hitzewelle fast schon vorbei, also wollen wir uns den Tag ein bißchen aufheitern mit diesen wortwörtlichen Übersetzungen deutscher Sprüche.) Have you … Continue reading Denglish Quote of the Day →